{"id":411,"date":"2018-07-25T18:39:30","date_gmt":"2018-07-25T16:39:30","guid":{"rendered":"http:\/\/www.jongore.com\/blog\/?p=411"},"modified":"2018-07-25T18:39:30","modified_gmt":"2018-07-25T16:39:30","slug":"what-account-do-you-prefer","status":"publish","type":"post","link":"https:\/\/www.jongore.com\/blog\/fintech\/what-account-do-you-prefer\/","title":{"rendered":"What Account Do You Prefer"},"content":{"rendered":"<p>Account penetration in Africa is growing thanks to mobile money.\u00a0 \u00a0The percentage of account penetration in Africa is now led by Kenya, which is in front of a BRIC country-\u00a0South Africa &#8211; mostly due to the success of M-Pesa and mobile money.\u00a0 It&#8217;s not hard to understand how a financial account improves peoples lives.\u00a0 You only have to imagine living exclusively with cash for a month.\u00a0 Each month you would receive your salary, which you would need to store in cash in a safe place, coming back to it each day or week to top up your wallet.\u00a0 If you overspent while out it would be a nightmare, and buying anything on the app store would suck.\u00a0 So when account penetration in these African countries hits levels like the first world, it&#8217;s time to pay attention.<\/p>\n<p><a href=\"http:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-412\" src=\"http:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration.png\" alt=\"\" width=\"962\" height=\"315\" srcset=\"https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration.png 962w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-300x98.png 300w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-768x251.png 768w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-700x229.png 700w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-520x170.png 520w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-360x118.png 360w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-250x82.png 250w, https:\/\/www.jongore.com\/blog\/wp-content\/uploads\/2018\/07\/Account_Penetration-100x33.png 100w\" sizes=\"auto, (max-width: 962px) 100vw, 962px\" \/><\/a><\/p>\n<p>It&#8217;s obvious\u00a0that owning an account in today&#8217;s world is an important part of liberty.\u00a0 It allows you to participate in the tech economy, as well as the world economy.\u00a0 In Kenya what is interesting is that people now look at owning a mobile money account as equal to a bank account.\u00a0 48% of them prefer both, but 28% would prefer a mobile money account only to 9% that would prefer a bank account only.\u00a0 This economy is moving to mobile first.\u00a0 As the MNOs bring on additional services to their platform, they&#8217;ll also make it easier to transact and purchase services and goods via mobile money.\u00a0 The gap is going to grow between people who prefer a mobile account and those who prefer a bank account, all while more of the country also gets its first account.\u00a0 That&#8217;s a good thing and I&#8217;m excited to see it happen.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Account penetration in Africa is growing thanks to mobile money.\u00a0 \u00a0The percentage of account penetration in Africa is now led by Kenya, which is in front of a BRIC country-\u00a0South Africa &#8211; mostly due to the success of M-Pesa and mobile money.\u00a0 It&#8217;s not hard to understand how a financial account improves peoples lives.\u00a0 You [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-411","post","type-post","status-publish","format-standard","hentry","category-fintech"],"blocksy_meta":[],"_links":{"self":[{"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/posts\/411","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/comments?post=411"}],"version-history":[{"count":1,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/posts\/411\/revisions"}],"predecessor-version":[{"id":413,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/posts\/411\/revisions\/413"}],"wp:attachment":[{"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/media?parent=411"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/categories?post=411"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jongore.com\/blog\/wp-json\/wp\/v2\/tags?post=411"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}